Every day, more people are making purchases online, and, keeping up with this consumer behavior, most products and services are available online. The global buyer digital penetration rate is 47.3%, and this number continues to …
When yoked rightly, information technology has the potential to incredibly upsurge the success of your business in a variety of ways. For some of the businesses, implementation of the right tech solution may be the …
Read moreWays Information Technology Can Enhance Your Business
Data really powers everything we do and big data is the foundation of all megatrends happening. Data is information on which operations can be performed by a computer and may be stored and are transmitted …
Online tools such as social media analytics provide businesses and brands with plenty of insights to apply in all fields of operations. However, these insights can only help if you understand how to get and …
Read moreAn Ultimate Guide to Social Media Analytics and Market Research
Typically, BI (Business Intelligence) has to do with creating dashboards and reports. However, differentiating between them and identifying which one to use and when can be challenging if you are a BI newbie. Understanding their …
Read moreBusiness Intelligence: Comparing Reports And Dashboard (And The Best Time To Use Each)
In ancient days, men tried to store grain for impeding drought and traded with other cultures for goods and services. Much of the cuneiform of Assyria was the metrics of supplies. Although a beginning, this …
Having a good website with all of your products and services listed is just not enough to get your website noticed. You also need to promote your website to get traffic to it. One of …
Granted, data is everywhere and is being generated at an unprecedented rate. The world is constantly searching for and developing tools and techniques that will handle and process such kind of enormous data fast, effectively, …
Marketing is one of the most critical functions of a business. Developing a marketing strategy is the make-or-break for any business since sales drive revenue, and profits keep the company going. Marketing involves reaching out …
Read moreDigital Vs Traditional Marketing: Which One Is Trending?